WhatsApp Automation for Small Businesses in India

Price/Inquiry Keyword Trigger

10 minutes to set up

Identify your single most common WhatsApp message type. For most Indian small businesses it is some form of price inquiry — "rate kya hai", "price?", "how much", "kitna". Set up a keyword trigger that fires instantly with your pricing or a menu of options. This single automation typically handles 30-50% of all inbound WhatsApp messages.

Welcome Message for New Contacts

5 minutes to set up

When someone messages you on WhatsApp for the first time, send an automatic welcome that introduces your business, lists what you do, and tells them how to get information (e.g., "Type PRICE for pricing, TYPE HOURS for business hours"). This sets expectations and converts browser-intent into buyer-intent immediately.

Out-of-Hours Auto-Reply

5 minutes to set up

Configure your business hours in PostEngage.ai. When customers message outside those hours, send an automated response confirming receipt and telling them when they will hear back. This prevents customer frustration and reduces "ghosting" perception — the customer knows their message was received even if you cannot reply immediately.

Broadcast Campaign to Existing Customers

30 minutes to set up first campaign

Import your existing customer contact list (with consent documentation), create a message template, get it approved by Meta, and send your first broadcast. Ideal for announcing a new product, a seasonal promotion, or a loyalty offer. Marketing broadcasts cost ₹0.58 per 24-hour conversation — a 1,000-person broadcast costs ₹580.

AI-Powered Complex Query Handling

1 hour to train AI on your voice

For questions that are not covered by keyword triggers — nuanced product questions, custom order inquiries, complaints — set up AI replies. Train the AI on examples of your best responses. The AI handles these conversations 24/7 and escalates to a human when needed. Pay-per-credit, only when AI is actually used.