ToolsFree
What is your unanswered inbox worth?
Four numbers you already know. Move them until they look like your account, and the arithmetic is written out underneath so you can argue with it.
Your account
You answer 18 of 60 a week and miss 42. At 12% those 42 are worth
₹7,560a week, unanswered
42 missed × 12% × ₹1,500. The 18 you do answer are already worth ₹3,240, which is the number worth protecting first.
Why the number is usually worse than people expect
Two reasons. The first is that everybody overestimates the share they reply to — the messages you answered are the ones you remember, and the ones you never opened leave no trace. Count a real week before you trust your own figure.
The second is that the misses are not random. They cluster on your best days, because the post that travels is the post that produces more questions than you can answer. The inbox is hardest to keep up with exactly when it is worth the most.
None of which means you need software. It means the number is worth knowing before you compare anybody’s pricing page, including ours — and what a tool can and cannot legally do decides how much of it is recoverable at all.
Questions people ask
What counts as a comment or DM here?
Anything a person sent you that deserved an answer — a comment on a post or Reel, a direct message, a story reply. Not likes, not follows, not views.
How do I know what share I actually get to?
Count a normal week rather than estimating. Open your inbox, count what arrived and what you replied to. Almost everybody guesses high, which is the point of doing it properly once.
What if I do not sell anything directly through DMs?
Then use whatever the next step is worth — a booking, a call, a signup — and how often a conversation gets there. The arithmetic is the same and so is the conclusion.
Is a missed DM really a lost sale?
Not one for one, which is why the close rate is a separate number you set yourself. Set it low if you are unsure; the figure is usually uncomfortable even at 5%.
Does automation actually recover these?
Some of them. Speed is the part that is genuinely mechanical — a reply in seconds instead of hours changes whether the conversation continues at all. What automation cannot do is answer a question your tool has never been told the answer to.